How Dutch ‘Mad Men’ of the 17th century created the advertising industry
How Dutch ‘Mad Men’ of the 17th century created the advertising industry: Abraham Verhoeven: Don van Draper? Alchetron, CC BY A young man in his prime, Johan Hoyel was a little shorter than most, but with a strong, lean build. Hoyel had killed a man during an argument, possibly after too much drink, and was …
