Coca-Cola bottle ‘most iconic packaging’
Coca-Cola bottle ‘most iconic packaging’: A study of 1,500 Brits exploring the influence of packaging and branding on shopping habits found that one in six people thought the Coca-Cola bottle was the most identifiable in terms of packaging. The research, commissioned by Easyfairs, organisers of Packing Innovations and Luxury Packaging London, found the Toblerone triangular …
