The studio responsible for the world’s top crash game, Aviator, establishes a brand ambassador partnership with a UFC Hall of Famer.
SPRIBE, the creators of the top crash game globally, Aviator, have engaged UFC Hall of Famer Michael Bisping as their newest brand ambassador.
Through the one-year agreement, Bisping, a past champion in the Ultimate Fighting Championship’s Middleweight Division, will advertise Aviator to his global audience.
This entails a range of campaigns and promotional tactics designed to increase awareness of Aviator, which currently boasts over 72 million unique active players monthly.
Bisping is a trailblazer in mixed martial arts, making history as the first British athlete to capture a UFC Championship.
After retiring from the Octagon, he has effectively moved into a prominent media figure, acting as a main commentator for the UFC and a well-known actor and podcaster.
His reputation for charm, determination, and an energetic “never-give-up” mindset makes him an ideal match for Aviator, a game rooted in the same principles of quick timing and high-stakes thrills.
The ambassador agreement is part of a broader, multi-year, multi-million-dollar promotional collaboration between SPRIBE and the UFC.
Aviator branding will be featured within the iconic Octagon during Fight Night and PPV events, alongside establishing a brand ambassador fund for collaborations like the one with Bisping.
Additional ambassadors for the Aviator brand are Valter Walker, Alexander Pantoja, Michael Page, Arman Tsarukyan, Diego Lopes, Alex Pereira, and Merab Dvalishvili.
These agreements have propelled Aviator into the stratosphere. The game is currently active at over 6,000 online casinos and sportsbooks globally and receives over 400,000 wagers every minute.
Giorgi Tsutskiridze, CCO at SPRIBE, said: “Michael Bisping is one of the most legendary UFC fighters and a true icon of the sport with a large and loyal international fan base.
“We are hyped to be working with Michael to promote Aviator to his fans, and for them to take flight in an experience that’s almost as thrilling as stepping into the Octagon and going toe to toe with another fighter.
“We’ve got some knock-out campaigns lined up with Michael and our growing roster of Aviator brand ambassadors, so watch this space as we continue to take the game to new heights.”
Michael Bisping, UFC Hall of Fame Fighter and Aviator brand ambassador, added: “I’ve always been about taking on the next big challenge, and Aviator is exactly that.
“It’s fast-paced, high-intensity and requires the kind of nerves of steel I used to rely on every time the Octagon door closed.
“SPRIBE is a brand that thinks big and moves fast, which is why this partnership is such a great fit. I’m looking forward to introducing my fans to the game and showing them why Aviator is currently the number one crash game in the world. It’s going to be a wild ride.”
The post SPRIBE Announces Knockout Partnership with Michael Bisping appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
The post SPRIBE Announces Knockout Partnership with Michael Bisping appeared first on News, Events, Advertising Options.