Our world has moved on somewhat since the advent of the mobile phone as a communication medium. In the beginning we saw people walking and chatting, driving and chatting, flying and chatting…
I recall one lone voice many years ago (before the proliferation of Instant Messaging Apps) predicting that one day we would all communicate via Text only and that YouTube was going to become a great instrument of communication.
In the ‘old days’ we never watched videos as they gobbled up bandwidth which was kinda expensive. Today we feel nothing about binge watching a series the entire weekend.
Almost every person has a YouTube account and many people use YouTube as another marketing arrow in the sling.
Face it – when it comes to marketing and advertising a picture paints a thousand words – so just imagine how many words a video clip paints!
Recognising this shift MyPR has always allowed Featured Press Release Subscribers to add a link to their video at the bottom of a ‘normal’ press release.
Recently we established an area on MyPR – MyPR Video – to allow PR Professionals to submit their video press releases.
Submission Choices are:
- Free Submission
- Paid for Submission – select ‘Yes, of Course”.
- Bulk Video Library Submission
Now, when it comes to bulk video library submission we will do all the heavy lifting for you – all that is required is the link to your youTube or Vimeo Channel, a confirmation of how many videos you require showcased, payment and we will add each one of your videos one by one with a link to your YouTube or Vimeo channel below each release.
Why should you bother?
In December 2023 it was estimated that in ONE internet minute globally people spent 25 100 000 hours on the internet and that the machine that is YouTube has over 500 hours of video uploaded to it.
So finding new content is strictly niche – and difficult.
YouTube allows creators to choose whether they will allow their videos to be embed on other sites or not.
MyPR Video offers an onscreen environment that is far less ‘busy’ and ‘distracting’ as YouTube itself, leading to longer watch times and less ‘click away’ activity.
CLICK HERE to submit your VIDEO press release to MyPR.co.za.
Submit your Press Release for free to MyPR here: MyPR Free Press Release Submission.