Dirt is good, when you’ve got the power and necessary tools to conquer it. This year, from 01 July to 10 August – Samsung is once again bringing the highly anticipated Wash Days campaign, powered by OMO – delivering superior cleaning quality through the perfect partnership of innovation and performance.
Samsung Wash Days Powered by OMO 2025 edition celebrates real life: messy moments, bold adventures and everyday challenges – because life doesn’t wait for clean clothes. But when you have the right tools, you can keep moving without missing a beat. With Samsung’s intelligent washing machines and OMO’s high-performance detergents, you have the perfect combo for unstoppable routines.
The Power of Wash-ability
Whether it’s mud-splattered sports gear or everyday spills, OMO’s advanced cleaning formulas are made to handle real-life mess – and when paired with Samsung’s innovative washing tech, you’re looking at next-level laundry care.
Samsung Revolutionising Laundry at Every Spin
Samsung’s AI washing machines bring together intuitive design and intelligent cleaning features:
- AI Wash: Automatically detects fabric type, load size and dirt levels to optimise wash cycles – saving time, water, and detergent.
- EcoBubble
Technology: Mixes detergent, air and water to create deep-cleaning bubbles that lift dirt fast – even in cold washes. - Hygiene Steam: Harnesses steam power to eliminate 99.9% of bacteria and allergens – perfect for kids’ clothes, activewear or sensitive skin.
- Auto Dispense: Delivers just the right dose of OMO liquid or powder detergent, reducing waste while protecting your fabrics and your machine.
These innovations don’t just clean – they elevate your laundry experience. Choosing the most ideal detergent for your laundry can be a bit of a grey area. No one wants underwhelming wash results and matching your machine to the right detergent can also be as challenging as choosing the brand.
OMO formula ensures a seamless optimal clean, every time. Liquid detergent is a smart choice for front loader machines and stain-heavy clothes, while powder is more suitable and power-packed for tough fabrics and top loaders.
Wash Days is all about helping you customise your wash, with expert guidance on the perfect detergent-tech pairings:
- WW70T4040CX/FA 7kg Front Loader, with Steam and Eco Bubble Technology Now: R7 499*, save: R1 700
- WW11CGC04DABFA 11KG Front Loader, with Eco bubble, Steam and SmartThings Now R9 999*, save R2 000
- WA80F15S5BFA 15kg AI Top load Washer with Ecobubble and Digital Inverter Technology Now R7499 save R1 500
- WD12BB944DGBFA Bespoke AI 12KG Washer Dryer, with Eco bubble Now R15 999*, save R3 000
Get ready to unlock the cleanest version of your life from 01 July to 10 August, only with Samsung and OMO. Offers available at Samsung stores, Samsung online and participating retailers.
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Author: Dintle Makhubo from CHEIL SA on behalf of Samsung.
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