mags

Loaded: one of the biggest lads’ mags returns – these are the challenges it will face

Loaded: one of the biggest lads’ mags returns – these are the challenges it will face: Copyright Lawrey Tell the lads. After a nine-year hiatus, Loaded magazine is back. Actually, don’t tell the lads, tell their dads. According to executive director Danni Levy the relaunch is to target the original buyers, only now they’re “living …

Vogue’s attack on style bloggers shows how much the newcomers have the fashion mags rattled

Vogue’s attack on style bloggers shows how much the newcomers have the fashion mags rattled: For years, style bibles such as Vogue and Elle have found their exclusivity undermined by bloggers, who – with huge numbers of Facebook, Twitter and Instagram followers – have won over the designer brands that would normally only deal with …