How Saudi Arabia’s unchallenged 2034 World Cup bid could weaken Fifa’s human rights demands: In 2010, Qatar was awarded the rights to host the 2022 Fifa men’s World Cup. It marked the culmination of the small, oil-rich gulf nation’s long-term strategy to diversify its economy and strengthen its international standing through investment in sport, culture …
Saudi Arabia’s football spending spree is just the start of a long game plan: Football in Saudi Arabia has had a busy and expensive summer. When the transfer window of its top tier closed in early September, it had spent a record £767 million recruiting squad members from the world’s top football clubs. This was …
How men’s golf has been shaken by Saudi Arabia’s billion-dollar drive for legitimacy: Augusta, home of The Masters — golf's first major championship of the year. Slusing/Shutterstock The first major tournament of 2023 in men’s professional golf could be a particularly tense affair. The Masters, held every April in the US city of Augusta (Georgia), …